This award celebrates a group of people who have made a huge difference to their organisation, their community, or the local economy. The judges are looking for teams that demonstrate achievement of objectives, collaboration, innovation, and measurable impact, and we’re proud to say the Marketing team embodies all these qualities.
Over the past year, the team has:
- Achieved ambitious objectives by delivering campaigns that strengthened rradar’s brand presence and drove engagement across multiple channels.
- Collaborated seamlessly within the team and with other departments, ensuring marketing initiatives supported wider business goals.
- Introduced innovative approaches, from creative problem-solving to implementing new digital strategies that enhanced customer experience.
- Delivered measurable impact, contributing to improved efficiency and client satisfaction while supporting rradar’s growth and visibility in the market.
These launches have not only expanded rradar’s portfolio but also strengthened our reputation as a forward-thinking business partner.
One of the team’s standout achievements has been its role in launching new products and services. From concept to market, the Marketing team worked diligently to craft compelling go-to-market strategies that positioned rradar’s offerings as innovative solutions for clients.
They developed integrated campaigns that spanned digital, social, and traditional channels, ensuring maximum reach and engagement. Throughout the process, the team collaborated closely with product and service teams to guarantee that every message was clear, impactful, and aligned with client needs.
Jane Lyon, Head of Marketing at rradar, commented on the shortlisting, saying: “I am immensely proud to lead our marketing team at rradar. We have a group of talented marketing professionals, who collectively apply a unique and highly specialised set of skills that drive forward a truly distinctive organisation in rradar. Over the past two to three years, we have grown together, strengthening our capabilities and collaboration while consistently delivering at the highest level.
She continues, “The marketing team’s determination, commitment to excellence, and ability to translate complex concepts into clear, strategic messaging have been pivotal in advancing rradar’s vision. This recognition at the HEY Business Awards, here in our home city, reflects both the professionalism and the impact of their work across the organisation, and we’re excited about what we will achieve next as a team.”
“We are all looking forward to coming together at the awards ceremony in November, celebrating with other standout teams and organisations in the region”.
The winners will be announced at the Doubletree Hilton in Hull on 20th November.
